What Our Clients
Say

Our clients believe that:

  • Culture is the one sustainable competitive advantage that they as leaders have complete control over
  • Developing a strong, functional culture is crucial to the ongoing success of their business
  • A remote- first hybrid work culture is the solution to overcoming the second-class citizen threat and building a fulfilling, inclusive and equitable
    culture-where there are no advantages to working in an office
CultureGene's practical and deeply insightful work unlocking the commercial value of company culture for us has been invaluable; I'd thoroughly recommend them to other investors looking to add value to their portfolio companies right now.

- Albert van der Wal, General Partner, Committed Capital

CultureGene opened our eyes to the power of culture. Everyone took part in the process and had their say and as a result we achieved significant buy-in from the team. The impact on our business, from how and who we recruit to employee engagement and productivity, is undeniable.

- Mike Papageorge, CEO ISF Watchkeeper

‘The Runway East culture is something I am incredibly proud of. The CultureGene platform helped us develop the culture we have today’

- Natasha Guerra, CEO Runway East

“The CultureGene platform and process was a revelation for our team - the combination of human insight and technological support has given us exactly the support we need.”

- Ivalio Jordanov, Partner 7% VC

“CultureGene’s process allowed us to really understand the difference between the culture we had and the culture we wanted to build AND how to get there. An immediate ROI was realised by adapting our recruitment process, specifically focusing on hiring for values-fit. Highly recommended!”

- John Butler, MD ITEnergy

“The key to the CultureGene process is being able to embed the values into the organisation. The Culture leadership Framework was highly effective in getting everyone on our team aligned on how we would deliver on the values, mission and vision.”

- Nicola Waters - CEO PSH Operations

Exploring the Culture-Driven Movement

INTRODUCTION

The traditional operating model for business, that was developed for the industrial era, was suitable for complicated yet predictable challenges. Business is more volatile because of the accelerating technology-driven rate of change and this in turn has resulted in business challenges becoming less predictable.

The previous hierarchical top-down management style that worked so well in the past is no longer effective in the VUCA (volatile, uncertain, complex and ambiguous) business environment.

Culture-Driven companies are designed to thrive in this new volatile world because they are not designed to be hierarchical, they focus on personal growth and development, are more agile, flexible and adaptable.

The majority of the companies we work with are high-growth startups and funds

"CultureGene's values work has given us a huge ROI in team retention and self-management"

Natasha guerra, CEO, runway east

"The process works - it's as simple as that"

PAUL NIXON, LGT VESTRA

"CultureGene opened our eyes to the power of culture"

MICHAEL PAPAGEORGE, ISF WATCHKEEPER


"Brett's practical and deeply insightful work unlocking the commercial value of company culture for us has been invaluable; I'd thoroughly recommend him to other investors looking to add value to their portfolio companies right now.
"

Albert van der Wal, CoMMITTED CAPITAL

Exploring the Culture-Driven Movement

Introduction

The traditional operating model for business, that was developed for the industrial era, was suitable for complicated yet predictable challenges. Business is more volatile because of the accelerating technology-driven rate of change and this in turn has resulted in business challenges becoming less predictable.

The previous hierarchical top-down management style that worked so well in the past is no longer effective in the VUCA (volatile, uncertain, complex and ambiguous) business environment.

Culture-Driven companies are designed to thrive in this new volatile world because they are not designed to be hierarchical, they focus on personal growth and development, are more agile, flexible and adaptable.

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